When KSwiss wanted a micosite to launch their new running shoe Tubes, the product became our muse. Imagine that, huh? Utilizing the design motif of Tubes' cylinders, we created a fun exploratory porthole-esque site that highlights the shoes' best features. Click the image to see for yourself.



Carrying the theme through to mobile, we offered a TubeSnap iphone app that takes fisheye lens photos. Users can share with other Tubes lovers and view their galleries.